There’s no stopping for Chinedu Okoli, popularly known as Flavour N’abania or simply Flavour. The multi-instrumentalist and performer ...
There’s no stopping for Chinedu Okoli, popularly known as Flavour N’abania or simply Flavour. The multi-instrumentalist and performer has bagged yet another huge endorsement deal as Nigerian Breweries Plc.
The deal which was signed at the head office in Lagos, is to run for two years during which Flavour will appear in Life Continental Beer advertising and marketing campaigns.
He said; “We are excited to announce today, that Flavour has joined the Life Continental Beer family as brand ambassador. Flavour, who is known globally for his unique ability to sing fluently in Igbo language, strongly represents what the brand stands for.
This partnership underscores the brand’s dedication to the Igbo values of industry, resourcefulness and enterprise – values which Flavour aptly embodies. Just as Life Continental Beer defines the Igbo in every consumer, Flavour exudes the aura which exemplifies the typical Igbo man.”
For me, joining the Life Continental beer team feels like I have found my way back home. The brand has always been a symbol of the Igbo heritage. If you go anywhere and you hear Life Continental Beer, at once, the Igbo man and his entrepreneurial spirit comes to mind. I’m very proud to be associated with a beer I can finally call my own, a beer that pushes the frontiers of progress.”
